Final Publication Plan.

After collecting the results of my questionnaire I can now finalize the publication plans for my magazine. I made some changes from my initial ideas due to the results of my questionnaire.


Name: I have decided to change the name of my magazine slightly as I think 'IC' needed more of an explanation. Therefore I have chosen to call my magazine 'IC Magazine.' This stands for Indie Culture (which is the genre of music I have chosen.)

Positioning Statement: Live. Strong. Independent.

Frequency of Publication: I am going to stick with my initial idea and publish the magazine on a monthly basis as the majority of the results from my questionnaire show that my target audience prefer magazines published monthly.

Price: The price of my magazine will be £3 instead of the orginial price of £3.50 as the results of my questionnaire showed that people would most like to pay between £2.50 and £3.

Rationale: My music magazine will focus on Indie music and will be aimed at teenagers and young adults with an interest in the genre. I will use models and bands that fit the Indie genre of music to appeal to my audience.

Distribution:  As I have noticed from my research there are various publishers that could publish a music magazine similar to mine. I found that the best company to distribute my magazine would be Bauer Media Group who publish Kerrang! magazine.

Regular Content: The regular content of my magazine will be similar to that I stated in my initial plans.

• Interviews with artists
• Top images of the month- Images taken by ICM and also fans.
• Reviews of concerts from the last month - Review snd ratings by the magazine of gigs from that month.
• Upcoming gigs- Information on upcoming gigs that are suitable for the Indie genre.

Feature Content: My feature content has changed from my initial plans as I am now using a male model instead therefore the article and headings will have changed.

• Noah Scott -Outstanding Debut! Article about the model used on my front cover.  (I do not yet know if I will be creating my double page spread around the model on my cover or the All Time Low UK Tour.)
• All Time Low UK Tour -I will use images I took at a concert for this article.
• Images of the month -Images taken by the magazine and fan submitted images.
• WIN: A weekend pass to Reading or Leeds 2012.

Colour Scheme: I have not yet finalized a colour scheme but I will be using the colours that were most popular on my questionnaire. 

Images For Music Magazine.

These are the first images I have taken for my music magazine. I took them using my Olympus SP-810UZ. I used effects such as Pin Hole, Miniature and Soft Focus.  These images are unedited and I am going to edit a selected few that I think are suitable for use in my magazine. The images I select will be used on the front cover of my magazine, contents page and double page spread. 


When taking the pictures I tried to make my model look as 'indie' as possible as this type of image would appeal to my audience. I used a verity of camera shots including medium range to capture an image ideal for my front cover. 

   

           

   


           

               

           

           

Results of Questionnaire.

When handing out my questionnaire there were more females than males therefore my results may favour a female perspective.  I have collected my questionnaires and the reuslts show:

Here is a member of my target audience answering my questionnaire:

Analysis of Dougle Page Spread.

This is the double page spread I analysed in a recent issue of NME:

The double page spread is extremely eye catching at the text runs across both pages and over two images of Noel Gallagher. As the text is a light blue, I think that the article would appeal to both men and women depending on if they were a fan of Noel. The theme of blue is used also in the article which will grab the readers attention when they look at the page.  As Noel Gallagher has a wide fan base, I think that this article would appeal to both men and women but is perhaps aimed at the male audience. There are only three colours used on this page besides the images and they are blue, black and white. The page to look at from a distance is quite spread out. The images on for this article are both of Noel Gallagher, one at each side of the double page. In both images he is posing in a way that could be seen as arrogance, he is not smiling much and is staring straight at the camera. 

Analysis of Contents Page

I have chosen to analyse a contents pages of NME as after researching three magazine, I would like my contents page to be similar to the ones published in NME. I am going to look at the main features of an NME contents page. 

 This contents page has a heading at the top center of the page indicating that below is what you will find inside this issue. I like this feature as it is bold and clear. The images are placed around the page in no paricular order. Each image has a page number and a small amount of writing to explain what the article is about.  The images along the left and right hand side are all the same size, each caption however has a different font which makes each individual image and caption stand out.  The image in the center of Dizzee Rascal is larger than the pictures around the sides of the page. This could be to show that this article is the main article featured in this issue.  The caption however makes it clearer as to why the image is larger than the rest. The caption 'Win! Win! Win!' was placed below this image which will instantly entice the audience.  Apart from the images with page numbers located on the bottom right hand side, at the bottom center of the page there is a small menu title 'Plus' this lists the other articles to be featured in this issue of the magazine. The contents page also has an advertisement to subscribe for NME magazine located at the bottom right hand corner of the page. 

Analysis Of Front Covers.

I am going to analyse the front covers of the magazines I researched in order to see the similarities in each issue published. I will look at two different front covers from Rolling Stone, NME and Kerrang! and compare the regular features.

Rolling Stone:

                                                                              

These two front covers of Rolling Stone, use different camera shots and angles to represent the artist’s genre of music. The camera shots are used to appeal to the artist's audience.  As Rolling Stone is not just aimed at one genre of music, the target audience of the magazine may vary depending on who is on the cover of a particular issue.  

The cover on the left shows a medium close-up of Taylor Swift holding a guitar. The guitar is part of Taylor's image and is also symbolic of the Country music she is known for. The image shows Taylor wearing more make-up than she usually does, which makes her more attractive to her target audience. In the image used on this cover, Taylor is not smiling, this could be related to the heading placed under her name 'Secrets of a Good Girl' suggesting that Taylor has a secret that will be revealed in this issue, making the audience want to read the article inside.

The cover on the right shows a medium shot of the Jonas Brothers. The band's target audience are teenage girls whom this image will appeal to because of the clothing worn by the band.  The brothers are wearing purity rings which can be seen on Joe (middle.) This relates to 'God' in the subheading. 'Guitars' could be the reason they are wearing that particular style of clothing, compared to usually looking more 'pop culture' than 'rock'.

The masthead is a different colour on each issue although it is the same font. The change in colour could be to tie-in with the musician used on the cover and the style of their image. The subheadings are a different font on each issue. On the Taylor Swift front cover, the font used for her name is fairly plain and white, which is a main theme on this front cover as white is the only colour used besides the shadow of the masthead and the image of Taylor Swift. Unlike the Jonas Brothers cover, which has subheadings in a white font with a red outline, this could be to continue the theme of red on this particular front cover which is also used to separate the subheadings on the left-hand side. A similarity of both covers is that they both contain white, which is found on almost every issue of a Rolling Stone magazine. The simple and white font makes the headings bold and easy to read. 

The font used on each cover is placed neatly and aligned which will appeal to readers of this magazine. The placement of the subheadings (on different sides each issue) could be related to the liberal view on politics the Rolling Stone magazine has.

NME:



These two front covers of NME use different camera shots and angles to attract the audience to the magazine.  Both issues are different in the genre of music they are appealing to therefore there is a different audience targeted. This is shown through the style of the image and the colour scheme of the magazine.


The front cover on the right shows Florence Welch of Florence and the Machine in a close-up shot. The colour of her hair in contrast with her face and the colour scheme of this NME issue is bold and captures the eye from a distance although it is a lot more subtle and simple in comparison to the Paramore front cover which has a lot more colour and compact text of different bright and bold colours.  In the image on the right, Hayley Williams (center) is seen with more make up which will appeal to the male aspect of the target audience as she looks more attractive and is also posing with a slight 'attitude' this could appeal to fans of this particular genre of music.  


The front cover on the right shows a medium shot of Paramore with lead singer Hayley Williams at a medium close-up. This could be to attract the attention of the audience, specifically a male audience as she is placed within reach in comparison to the male members of the band.  Although in different colours, the name of both artists' on both covers is in block capitals in a bold colour that stands out from the image and other text. The pose that Hayley is standing in can be perceived as perhaps seductive which relates to the subheading surrounding the bands name 'Everyone else has fallen for them, will you?' This could also be why Hayley is wearing bold make-up matching the bands name.


The mastheads on both of these NME covers is the same font however in different colours to go appropriately with the colour scheme of that particular issue. The masthead on the left is in plain block capitals in white with no border on indentations. However, the masthead on the right is in block capitals red, with a black and white border. This could be because the Paramore front cover is a lot more compact, bold and colourful than the simply yet effective design of the Florence cover on the right.